Impeccably Chic - Branding and Web Design
Gina Lopez is a freelance lifestyle and fashion consultant from Texas, currently operating out of Los Angeles. She needed a classy, fun set of logos and web assets to enhance her existing brand and website.
She loves bright, fun colors so we went with a simple, yet exciting palette with colors that remind her of her Mexican heritage and the culture in Houston.
Staying true to her refined and sophisticated nature, we went with a fun but polished font and clean geometric framing. For her website header, she wanted to incorporate a fun color and handwritten touch to make her brand feel more personal.
In the end, we came up with three different logo options for use on different platforms, and a few other icons for her website.